Mark is a search engine marketing veteran that has over 10 years experience in online marketing. He has developed and maintained paid campaigns for some of Canada’s top companies and institutions such as Birks Fine Jewellers, the University of Victoria, Carmanah Technologies, and Seeker Solutions.
Mark is now the Lead SEM Strategist for PC HelpSoft Labs Inc. and manages over $4 million in campaign budgets. He is responsible for North and South American, European, and Asian markets with software marketing.
Mark has a strong in-depth knowledge of running multinational and local campaigns via multiple paid advertising channels such as Google Adwords, Yahoo! Gemini, and Bing Ads.
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