Having worked for some of Victoria’s premiere SEO/SEM & Enterprise web development companies, Jade was constantly drawn to the performance aspects of websites pertaining to Search Engine Optimization (SEO), Conversion Optimization & Lead Nurturing. Jade is a digital marketing strategist and a key part of the multi-disciplinary team at Caorda Web Solutions.
This follows the old proverb; “You can lead a Horse to a drum set, but you can’t make it play Van Halen covers”. It’s a mantra that Jade can be heard repeating to himself on a daily basis.
Jade calls his work immensely gratifying, developing functional traffic for clients across a broad range of business markets. He helps them experience the full potential of their online properties, developing strategies to engage ‘humanly’ with their prospects through conversations on Social Media and high-value content development.